The Rolls-Royce Motor Cars Wraith launch film, ‘And the World Stood Still,’ has been accepted into the BFI (British Film Institute) National Archive, a collection of film and TV.

To celebrate the event, Rolls-Royce Motor Cars has created Wraith ‘Inspired by Film,’ which will debut at the 2015 New York Auto Show, today, April 1.

The film, ‘And the World Stood Still,’ introduced Wraith as a powerful and technologically advanced Rolls-Royce.

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Filmed at a secret location near Barcelona, the shoot included an innovative ‘Timeslice’ (frozen time) sequence created using 100 SLR cameras; the longest purpose-built camera rig in Europe; an award-winning film director; 36 computers; 1.5km of cables and one prototype Rolls-Royce Wraith.

Wraith ‘Inspired by Film’ celebrates Rolls-Royce’s long heritage in film and its entry into the BFI National Archive. Rolls-Royce motor cars have taken leading roles in movies since the dawn of film-making, and have featured in such hits such as Goldfinger (1964), The Yellow Rolls-Royce (1964), The Thomas Crowne Affair (1968) and The Great Gatsby (1974) to name a few.

Wraith ‘Inspired by Film’ will debut Wednesday at the 2015 New York Auto Show and will be available to order from Rolls-Royce Motor Car dealers around the world immediately after.

Photo courtesy: Rolls-Royce