NBC Universo, an entertainment and sports cable channel for Latinos, announced Monday the premiere of “El Vato,” the network’s first original scripted series created for the U.S. Hispanic market, starring Mexican regional star El Dasa, on Sunday, April 17 at 10pm/9c.

This 10 episode-long series produced by Endemol Shine Latino and Boomdog, marks the acting debut for the singer from Hermosillo, Sonora who takes on a new challenge to expand his artistic career.

The series follows an aspiring singer, El Vato, as he navigates life in Los Angeles after landing a once-in-a-lifetime record deal. He risks it all, leaving his life in Mexico for the bright lights of Hollywood and a shot at stardom. With temptations at every turn, and his friends in tow, does he have what it takes to make it?

The entourage that will accompany El Vato on his journey to stardom is: Cristina Rodlo (Mariana), Gustavo Egelhaaf (El Pollo), and Ricardo Polanco (Brandon).

Supporting cast includes Itatí Cantoral (Wendy), Arcelia Ramírez (Tía Eli), Horacio Castelo (Lolo) and Mauricio Martínez (Marcos) who plays El Vato’s rival.

NBC Universo is telecast in HD on DirecTV; Western U.S. markets served by Comcast Xfinity TV; throughout Bright House Networks’ cable television footprint; and select Cox Communications markets.